Search Engine Optimization (SEO)
Marketing Success Plan
We Create a Marketing Success Formula Plan – Is it time to re-examine your marketing strategies? Do you know what’s working and what’s not, and are you really doing everything possible to increase your profitability, or are you missing some great opportunities for growth?
Web Site Audit
Analyze Your Site – if you haven’t take the time to re-examine your web site, or simply don’t know how to evaluate what’s working well and what needs to be changed, then you would probably benefit from our T Web Site Audit. We go through your web site and figure out exactly how to tune it for maximum performance.
Know Your Competition
Analyze My Online Market is a market analysis that will show you how your web site measures up to the competition. Where are your competitors performing better than you, and what are their weaknesses? Imagine how your performance will improve if you adopt your competitors’ strengths and turn your own weaknesses into strengths.
SEO On Page
Optimize Your Site
Optimize Your Site Optimizing your web site for better indexing by search engines is the first step in any online marketing campaign. It can help boost your rankings, increase your number of indexed pages in search engines, and reduce your Pay-Per-Click (PPC) costs.
Clean Web Site Code
Clean Web Site Code A critical aspect of on-page SEO is how well your web site is designed. Many web sites are poorly designed, have deprecated (old) code, have scripts inside the page, and do not adhere to proper web standards. This makes it very difficult for search engines to index your web site (and create slower download times), which lowers your ranking in search engines. We fix your code to make it clean, fast, and easily indexed by search engines.
Research Keywords Finding the right keywords for your online campaign is the difference between making money and wasting money. Many people think they can brainstorm keywords and be successful. The truth is you have to do careful research to figure out what are the exact keywords that people consistently use to find your products and services. This way you get only relevant traffic — the right people looking for you, at the right time (when they’re ready to buy!).
Image Optimization is the process of reducing image sizes for faster downloads, without reducing image quality. Many web sites have images that are way too big for their own good. This can increase download times, annoy users, and reduce rankings in search engines. We fix this problem by going through your web site and optimizing all of your images.
Create Local Listings
Create Local Listings Local listings are a great way to get a presence at the top of the search engines. These are essentially pages that present a profile of your business with descriptions, photos, reviews, and links — and they appear at the top of the search results, second only to sponsored listings.
Forum Posting By posting references on various forums to targeted landing pages on your web site, we can drive a significant amount of traffic to your site. Forums are targeted for their relevance to your business, and your customers.
Directory Submissions We post your web site to various directories on the Web (such as YellowPages.com), so that visitors who use those services to find vendors and service providers will be directed to your web site.
Blogging has taken the Web by storm and is quickly becoming an important way to market products and services. By starting a blog for your company you can develop a following that can turn into buyers, and bring their friends and family along for the ride.
Press Releases can be a great way to get one-way links back to your company web site. They’re an excuse to put relevant information out into the world, and are sometimes picked up by web sites with high ranking that can drive large amounts of traffic to your site and boost your rankings.
Article Submissions are a great way to share your content with other web sites. Not everyone has a great team of copywriters, which means that many companies can use help when it comes to creating content. By sharing your own content in the form of articles, you can get great links back to your web site to boost your traffic and increase your rankings.
Customer Reviews Everyone agrees that good testimonials go a long way to increasing a company’s credibility. Online marketing is no different. By encouraging your clients to write positive reviews for you on all the important web sites you can boost your credibility and increase your traffic when your customers do research.
Link Exchange This strategy can work out well if it is properly planned. Certain types of link exchanges can actually be counter-productive, but for the most part if it’s done properly, you can boost your ranking and traffic by exchanging links with various companies.
Social Networking is the new wave of online marketing, with sites like Facebook, YouTube, Twitter, etc. companies can tap into this rapidly growing online marketing vehicle. There’s so much activity on successful social networking sites, and so much volume that they really are a terrific way of introducing people to your business.
Advanced Social Networking
Advanced Social Networking with our advanced package of online social networking, you can tap into some of the more exciting features of online social networking web sites, and have an ongoing custom campaign that aggressively gathers steam and rallies people around your business.
YouTube Video(s) YouTube has become a powerful social marketing vehicle for businesses across the world. Get your business the type of exposure you deserve to promote your products and services, educate your customers, and increase your market share by capturing new clients.
Produce Podcast(s) Podcasts are a great way to get your content out to all those iPhone and iPod users around the world. Share your thoughts, market your products, and educate your clients via this powerful social marketing vehicle.
Viral Marketing is a way of getting as many people as possible “infected” by your brand. You give your clients something of value from your company that they can share with others, and watch them introduce your products and services to the world in a chain reaction that can be truly explosive.
Tune Landing Pages
Tune Landing Pages With our landing page tuning program, we will continually tune your existing landing pages to maximize their effectiveness.
New Landing Pages
New Landing Pages We create new custom landing pages that are designed to capture the maximum number of sales and leads for your targeted marketplace.
Web Site Facelift
Web Site Facelift This is our custom affordable approach to web site redesign. Rather than building you a whole new web site, we simply provide you with a new design that can replace your existing web site design to give you that quick boost in credibility without a large upfront cost.
Fine-tune My Site
Fine-tune My Site If your web site is not producing the results it’s supposed to, perhaps a quick web site tune-up is just what it needs. We analyze the web site and make suggestions for improvement, then we get your authorization to make the changes, and watch your sales improve.